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Wednesday, October 13, 2010

Ratings For The Week of October 4th

1 - Based on four nights of regular programming

Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.

We also received information on CNN's ratings for last night's live coverage of the Chilean Miners Rescue:

11:00 pm – when the first miner came to the surface – CNN outperformed FNC and MSNBC:

CNN – total viewers 3998k/demo 25-54 1422k
FNC – total viewers 3468k/demo 25-54 1046k
MSNBC – total viewers 1083k/demo 25-54 279k

In primetime (8-11 pm) CNN topped MSNBC:

CNN – total viewers 1947k/demo 25-54 551k
MSNBC – total viewers 1016k/demo 25-54 250k
(FNC – total viewers 3222k/demo 25-54 736k)

8:00 pm: Anderson Cooper kicked off CNN’s live breaking news coverage, topping MSNBC’s Countdown with Keith Olbermann:

CNN – total viewers 1506k/demo 25-54 314k
MSNBC – total viewers 1019k/demo 25-54 230k
(FNC – total viewers 3492k/demo 25-54 804k)

9:00 pm: Larry King Live topped MSNBC’s Rachel Maddow

CNN – total viewers 1380k/demo 25-54 349k
MSNBC – total viewers 1052k/demo 25-54 269k
(FNC – total viewers 2997k/demo 25-54 617k)

10:00 pm: Anderson Cooper topped MSNBC:

CNN – total viewers 2955k/demo 25-54 991k
MSNBC – total viewers 976k/demo 25-54 252k
(FNC – total viewers 3179k/demo 25-54 787k)

CNN Digital: served more than 3 million live video streams related to the story of the rescued Chilean miners over the past two days, a 2700% increase over the prior 4-week daily average. (Source: Omniture SiteCatalyst, Oct 12 & Oct. 13 through 3p ET, Live Video Video Starts, Domestic and International)
-Today, traffic to from outside of the U.S. has nearly doubled a typical day with 7.4 million page views. (Source: Omniture SiteCatalyst, Oct. 13 thru 3p ET)
-Yesterday, CNN App downloads in the U.S. increased by more than 250% over the average.
-Since yesterday’s rescue efforts, on-demand video starts on CNN’s mobile website are up over 50% vs. same day average for the prior 4 weeks. (Source: Bango)
This Just In,’s breaking news blog, registered 1.3 million page views on October 12 (a 123% increase over the prior 4-week daily average) and 2.6 million page views through the 3 p.m. hour today (a 345% increase over the 4-week average.) (Source: Omniture SiteCatalyst)

All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.


Anonymous said...

It seems AC will get a bump this week due
to breaking news. More than 700 comments
on the 360 blog tonight. 360 is likely to be
# 1 with the Chilean mine rescue ending

Anonymous said...

There are people who watch Fox News, people who watch MSNBC, people who watch CNN, and people who don't watch the news UNLESS there is a big breaking news story somewhere in the world. These people who never watch the news unless there is big breaking news happen to choose CNN to watch which makes the network #1 at the time. Same thing happened with CNN on election day, the inauguration, Christmas day bomb attempt, etc. I always hope that times like this boost CNN's ratings. I love this network and want to see it be #1 again.

Anonymous said...

Parker Spitzer will be a drag on CNN. I don't
want to sound mean but I don't like either of
them. CNN makes blunder after blunder.
Last night they insulted Candy Crowley. She
was forced to be on with Parker Spitzer as
they badly tried to do breaking news.CNN
looked really bad. If MSNBC ratings were
not that good with Keith & Rachel doing
breaking news, what made CNN think viewers
would accept Parker Sptizer anchoring news.
I am sure it made people turn the channel
very quickly. That was an embarrassment.
Does anyone at CNN think anymore. Of
course not it is CNN.

Anonymous said...

CNN really needs an international news show
in prime time. Americans needs to know about
Asia, Africa, the Middle East, Canada and South
America.It is essential. RIght now the only way
to get news from around the globe you have to
go on line. For 18-49 year olds this is essential.
CNN should do this all 7 days of the week. I
really don't understand why CNN refuses to give
people in the US international news. The purpose
of news is to provide us with vital information.
Not different points of view. Pov is completely
useless.CNN really needs to make a commitment
to global news. The world is a small place in
this DIgital Age.

Anonymous said...

It would be great if CNN could find a way
to become # 1 again. They just have to
come up with better shows.360 once did
international news but it is a rarity these
days on CNN. International news could be
a potential ratings boost for CNN. The
Chilean mine rescue is an international
news story and you see the ratings CNN
got for that.It is true that younger people
are interested in the world. FNC & MSNBC
will not do this.It would be great to see
Zain or Isha Sesay.IMHO they should do
a 2 hour international Newsroom.

Anonymous said...

Maybe now CNN will understand it matters
who you put in the anchor chair during
breaking news. CNN got it;s butt kicked
by letting Parker Spitzer do breaking news
FNC had nearly 3x the viewers. CNN didn't
pull away from the debate soon enough
and they did not have a CNN anchor in
place. You can't let anybody do the news.
I am sure since FNC made sue Shep Smith
was on before 9 they had a huge advantage.
CNN needs to start thinking like a news
organization.To make matters worse Larry
King had on Michael Moore.CNN blew it
big time last night with the last miner
coming out.FNC was better prepared than
CNN.It will be interesting to see how
360 did later today.

Anonymous said...

360 might have had over 700 comments, but unfortunately, they are all from the same people.

Anonymous said...

Barbara Walters should be ashamed of herself for not condemning the extremists on 9/11. She told Bill O'Reilly that he demeaned the "Muslim" community when he put forth his notion, that the mosque should not be built near ground zero.
Let me remind Ms Walters that it was the extremists Nazis party who killed 6 million innocent Jews...yes the entire political party Barbara, and as a Jew, you should know this and know when condemnation is justified.
Why do I bring this incident up?
This is one reason why Fox News has gathered not only the right, but many viewers on the left, because being that liberal is not patriotic.

Anonymous said...

Boring 360 tonight. The panels are
back and so is my remote. Yawn.
Not watching.

Anonymous said...

What does The View have to do with CNN ?
Increasingly American news organizations
are considered to be the worst in the world
simply because they are misinforming and
not informing or giving people news that
matters. CNN needs to do news. The promo
for Parker Spitzer yesterday says it all, They
are upset because some guy criticized them.
How is that news. It is not and that is why
CNN is in trouble.MSNBC completely ignored
breaking news on Wednesday. That means
news is not a priority for them. Increasingly
CNN is doing the same.

Anonymous said...

Majority of FNC viewers are 65 plus and they
are not diverse racially or politically. A recent
study shows this. The study also showed that
people don't trust the news. So the old media
will be gone within 3 years because they are
too self indulgent to care about anyone but

Anonymous said...

@10:31AM: If you read the entire comment you would have read what Fox has to do with CNN. Obviously you did not read the entire comment that was made pertaining to what happened on the View.
FOX NEWS has become a giant in the industry because viewers are tired of liberal bias and demands. FOX fills a NEED...for those people who feel the Country has let them down.
Walters is a perfect example of a person who is too liberal and has forgotten where she came from.

Anonymous said...

I would like to see 360 go to China, India,
Asia, Africa, Europe, etc. I miss AC going
all around the world. I know so many who
have done overseas internships and travel
the globe during the summer. I really don't
understand why international news is ignored.
Amazingly ABC News is doing something big
called 30 days in China.ABC just gutted it's
news division and they can commit to a huge
project like this. Somebody at CNN needs to
start thinking out of the box.