CNN & HLN's July Numbers

CNN PLACES SECOND IN TOTAL DAY AND PRIMETIME IN JULY; TOPS MSNBC FOR THIRD CONSECUTIVE MONTH

CNN HAS DOUBLE DIGIT GROWTH VS. A YEAR AGO; FXNC AND MSNBC LOSE VIEWERS IN JULY

New Day Outperforms MSNBC’s Morning Joe 4 of the past 6 Weeks in Demo 25-54 Rating and Narrows the Gap Significantly

The Lead with Jake Tapper is #1 in Cable News in Demo 25-54 Rating

CNN.com domestic site has highest July on record for page views and video starts; U.S. mobile web posted the highest month ever for video starts

Buoyed by coverage of the crisis in Egypt, the crash of Asiana Airlines Flight 214 and the trial of George Zimmerman, CNN’s ratings momentum continued in July with the network finishing a strong second in all key categories including Total Day, M-Sun Primetime, M-F Primetime and Daytime in both total viewers and 25-54 demo rating. For the third consecutive month, CNN had more viewers than MSNBC and for the third time in four months, CNN dominated MSNBC in the key demo 25-54 rating (MSNBC placed fourth).  July represents CNN’s second best demo 25-54 rating performance this year (since Boston bombings in April, 2013).

CNN also had notable gains compared to a year ago (despite elevated audience levels a year ago amid coverage of the Aurora, CO theater shooting) posting double-digit growth in all categories while FXNC and MSNBC lost viewers in July. Every one of MSNBC’s M-F primetime programs experienced double-digit declines this month vs. a year ago. In July, FXNC continued their trend of losing viewers in the key 25-54 demo rating and for the second straight month, posted its lowest 25-54 audience since May 2006.

CNN’s newest program New Day also saw significant ratings gains compared to a year ago and topped MSNBC’s Morning Joe for four of the past six weeks in the demo 25-54 since the program launched (June 17, 2013). New Day also narrowed the gap significantly with Morning Joe this month compared to CNN programming a year ago.

CNN’s The Lead with Jake Tapper was the #1 show in cable news in July at 4pm in the key demo 25-54 rating.

TOTAL DAY (6a-6a):

CNN               521k total viewers (up +47% from a year ago) / 183k A25-54 (up +68% from a year ago)

HLN                387k total viewers (up +57%) / 159k A25-54 (up +57%)

MSNBC          381k total viewers (down -12%) / 138k A25-54 (down -3%)

FXNC             1.063m total viewers (flat) / 216k A25-54 (down -14%)

M-F PRIMETIME (8-11p):

CNN               656k total viewers (up +26%) / 243k A25-54 (up +51%)                              

HLN                466k total viewers (up +55%) / 197k A25-54 (up +86%)

MSNBC          620k total viewers (down -28%) / 188k A25-54 (down -22%)

FXNC             1.857m total viewers (down -9%) / 327k A25-54 (down -19%)

M-Su PRIMETIME (8-11p):

CNN               675k total viewers (up +38%) / 255k A25-54 (up +71%)

HLN                491k total viewers (up +53%) / 196k A25-54 (up +68%)

MSNBC          589k total viewers (down -18%) / 206k A25-54 (down -7%)

FXNC             1.672m total viewers (down -3%) / 298k A25-54 (down -10%)

DAYTIME (9a-5p):   

CNN               652k total viewers (up +49%) / 201k A25-54 (up + 72%)

HLN                480k total viewers (up +117%) / 170k A25-54 (up +98%)

MSNBC          338k total viewers (down -13%) / 96k A25-54 (up +2%)

FXNC             1.147m total viewers (down -6%) / 206k A25-54 (down -20%)

CNN’s programs all had significant ratings gains in July, highlights include:

New Day (6-9am):   July marks the first complete month of CNN’s new morning program and it has posted strong ratings gains vs. a year ago – increasing +49% in total viewers (337k vs. 226k) and is up +34% in the demo rating 25-54 (126k vs. 94k).  In addition, New Day has dramatically narrowed the gap vs. MSNBC’s Morning Joe to -2% in the demo (126k vs. 129k) and -9% in total viewers (337k vs. 372k).  A year ago (July 2012) the gap between CNN programming and Morning Joe was -33% in the demo (94k vs. 140k) and -42% in total viewers (226k vs. 389k).  New Day has also outperformed MSNBC’s Morning Joe for four of the past six weeks in adults 25-54.

CNN dayside programming (@12noon, 1pm, 2pm and 3pm): all ranked #1 in cable news in July in target demo 25-54 rating.

 The Lead with Jake Tapper (4pm):  Ranked #1 in cable news in July in the key demo 25-54 averaging 213k, FXNC Your World with Neil Cavuto followed with 199k and MSNBC’s Martin Bashir trailed with 115k. July represents the first time since Jan 2009 that Cavuto placed second to CNN.  The Lead increased +82% in the demo 25-54 (213k vs. 117k) and +42% in total viewers (702k vs. 495k) from a year ago.

The Situation Room with Wolf Blitzer at 5pm placed second in cable news in both total viewers and in the demo 25-54.  The program increased +58% in the demo from a year ago (198k vs. 125k) while FXNC’s The Five lost -25% of its demo audience (296k vs. 396k).  At 6pm The Sit Room grew +44% vs. last year in the demo 25-54 (174k vs. 121k) and +24% in total viewers (530k vs. 429k).  Special Report with Bret Baier at 6pm was down -34% in the key demo in July (247k vs. 377k) and off -3% in total viewers vs. a year ago.

Erin Burnett Outfront: was also up by double digits this month – increasing +34% in the 25-54 demo rating (166k vs. 124k) and +24% in total viewers (493k vs. 396k).  EBO topped 4^th place Hardball with Chris Matthews in the demo (166k vs. 159k) this month, and the Fox Report with Shep Smith declined -31% in the demo 25-54 (243k vs. 351k) from a year ago. 

AC 360 is the #2 ranked program in cable news at 8pm in both total viewers and the demo 25-54, and is the #1 primetime program on CNN in total viewers.  Compared to a year ago, AC 360 grew at 8pm increasing +58% in the demo rating (256k vs. 162k) and +30% in total viewers (693k vs.533k), while O’Reilly is down -20% in the demo and flat in total viewers and Chris Hayes  is off -15% among 25-54 and down -27% in total viewers.  AC 360 continues to top Hayes by robust margins in total viewers (693k vs. 604k) and in the demo 25-54 rating (256k vs. 166k).

  

Piers Morgan Live was the #2 rated program at 9pm topping MSNBC’s The Rachel Maddow Show (238k vs. 229k) in 25-54 rating.  PML also grew vs. a year ago – increasing by double-digits +22% in total viewers (681k vs. 560k) and +52% in the key demo (238k vs. 157k). Maddow was down by -19% in total viewers and decreased -20% in the demo, and Hannity also lost viewers at 9pm decreasing -13% in total viewers and -19% in demo 25-54.

Anderson Cooper at 10 pm was the #2 show in cable news in both total viewers and the demo, and #1 on CNN among the key 25-54 demo rating.  Anderson Cooper at 10pm grew vs. a year ago increasing +31% in total viewers (649k vs. 494k) and +50% in the demo (258k vs. 172k).  On the Record was down -16% in total viewers and -19% in the demo and MSNBC’s The Last Word with Lawrence O’Donnell saw the largest monthly decreases for MSNBC in primetime – down -29% in total viewers (586k vs. 831k) and down -27% in the key demo rating (185k vs. 253k).

CNN Digital

CNN.com domestic site has highest July on record for page views and video starts

U.S. mobile web posted the highest month ever for video starts

CNN.com’s domestic site had the highest July on record for page views and video starts with:

•         1.4 billion page views, up 9% over June and 11% over July 2012

•         99mm video starts, 19% over June and 15% over the previous year

•         94mm unique visitors, 5% more than June and 8% over the previous year

Additionally, CNN’s US mobile website had 361mm page views in July and 6.4mm video starts, the highest of all time.

Source: Adobe SiteCatalyst and Bango Analytics through 7/29; *Note: Historical records for uniques and page views for CNN.com go back to August 2005 and video records to July 2007. 

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HLN SCORES DOUBLE AND TRIPLE DIGIT GAINS IN PRIME IN JULY 2013

Network Bests MSNBC In Total Day

HLNtv.com Breaks All-Time Record 

HLN continues its ratings momentum, marking five months of consecutive year-over-year growth in prime and total day in both total viewers and P25-54.  In M-F prime, the network posted the biggest P25-54 and P2+ viewership gains among all cable news networks and bested MSNBC by +5% in the key demo (197k vs. 188k).  In Total Day, HLN was also ahead of MSNBC among P25-54 by +15% (159k vs. 138k), marking the fifth consecutive month HLN outperformed/tied MSNBC.  

July 2013 vs. July 2012

PRIME  (M-F  8p-11p)

P2+                  +55% (466k vs. 301k)

P25-54             +86%  (197k vs. 106k)

TOTAL DAY  (M-Su 6a-6a)

P2+                  +57% (387k vs. 247k)

P25-54             +57% (159k vs. 101k) 

In addition, fueled by coverage of the Zimmerman trial, every hour in M-F prime (7-11 p.m. ET) delivered double and triple-digit increases vs. July 2012 in P2+ and P25-54.  Program highlights include:

• Morning Express with Robin Meade once again surpassed MSNBC's Morning Joe for the 5th straight month (146k vs. 129k), and ranks as the #2 cable morning news show among P25-54;
• Jane Velez-Mitchell (7 p.m. ET) up +64% in P2+ (493k) and more than doubled its P25-54 audience (+101%/207k);
• Nancy Grace/Nancy Grace Mysteries (8 p.m. ET) up +34% in P2+ (530k) and +65% in P25-54 (221k);
• Drew On Call/Mysteries (9 p.m. ET) posted the biggest P2+ (+76%/496k) and P25-54 (+104%/206k) gains amongst cable news in Prime;
• HLN After Dark/Mysteries (10 p.m. ET) up +63% in P2+ (384k), and + 89% in demo (168k). 

HLNtv.com, HLN’s online destination for users, posted gains in all key metrics over both the prior month and the prior year. July 2013 broke an all-time record with 7M unique visitors, up +23% from June, and +56% vs. July 2012. The site gathered 51M page views, up +33% vs. June, and up triple digits from July 2012. Additionally,  video starts reached 4M, an increase of +16% from June, and +100% vs. July 2012. The site’s top article “George Zimmerman trial: 84 evidence photos” at 15M page views this month, and the top video was “Did the prosecution prove its case?” with 66k video starts. Source: Adobe SiteCatalyst  Note: Current month’s data measured from 7/1/13 – 7/30/13. HLNtv.com launched in October 2011.

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Sunday Morning Programming July 28, 2013

SUNDAY, July 28, 2013

STATE OF THE UNION WITH CANDY CROWLEY – Airs LIVE Sunday 9:00AM – 10:00AM and NOON

Topics:   Economy; Unemployment Numbers; Detroit Bankruptcy

Guest:    Treasury Secretary Jacob Lew

Topics:   Immigration; Politics; 2016

Guest:    Rep. Peter King (R-NY), House Homeland Security Committee; House Intelligence Committee

Topics:   Egypt; NSA Surveillance; Democratic Politics

Guest:    Sen. Dianne Feinstein (D-CA), chairman, Senate Intelligence Committee

Topics:   Politics

Guest:    Paul Begala, CNN political commentator

Guest:    Cornell Belcher, CNN political commentator

Guest:    Ana Navarro, CNN political commentator

Guest:    Chris Plante, radio talk show host

Anchor:  Candy Crowley

FAREED ZAKARIA GPS – Airs 10:00AM – 11:00AM and 1:00PM – 2:00PM     

Topics:    Reasons for new hope in the Israel/Palestine peace negotiations

Guest:     Michael Oren, outgoing Israeli Ambassador to the United States

Topic:     Reasons for new hope in the Israel/Palestine peace negotiations

Guest:    Daoud Kuttab, Columnist for al-Monitor, Palestinian journalist

Topic:     Municipal bankruptcies: Will there be more Detroits?

Guest:    Dean Baker,author ofThe End of Loser Liberalism: Making Markets Progressive (2011)

Guest:    Meredith Whitney, CEO, Meredith Whitney Advisory Group, LLC; author ofFate of the States: The New Geography of American Prosperity(2013)

Topic:     What makes a great American president?

Guest:    Joseph Nye, author of Presidential Leadership and the Creation of the American Era (2013)

Anchor:   Fareed Zakaria

RELIABLE SOURCES – Airs LIVE Sunday 11:00AM – NOON

Topics:   Media Firestorm Around Anthony Weiner;

Guest:    Errol Louis, host, NY1; CNN commentator

Guest:    Lois Romano, senior political reporter, Politico

Topics:   The Case to End White House Briefings

Guest:    Reid Cherlin, former White House Assistant Press Secretary

Topics:   Global Media Coverage of the Royal Baby

Guest:    Tim Ewart, royal correspondent, ITV News

Guest:    Catherine Mayer, Europe editor, TIME

Guest:    Joe Concha, columnist, Mediaite

Topics:   Netflix and the Future of Television

Guest:    Peter Rubin, senior editor, Wired

Guest:    Mario Armstrong, digital lifestyle expert, HLN

Topics:   Al-Jazeera America Set to Launch in August

Guest:    Dave Marash, former anchor, Al Jazeera English

Guest host:  Frank Sesno, The George Washington University

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Ana Cabrera Joins CNN As Denver-Based Correspondent

Ana Cabrera Joins CNN As Denver-Based Correspondent

Award winning journalist Ana Cabrera joins CNN as a correspondent based in Denver, Colorado, it was announced today by Terence Burke, vice president of newsgathering for CNN/U.S.  

“Cabrera is an incisive and versatile communicator,” said Burke. “Her award-winning journalism is a testament to her passion for telling the multitude of stories from Denver and the western region.”

Prior to joining CNN, Cabrera was an anchor for the top-ranked daily morning news program at KMGH-TV 7 News*, the ABC affiliate in Denver, where she covered local and national news including the Aurora movie theater shooting, and the 2012 Denver Presidential Debate and election. She earned an Emmy Award for her in-the-field anchoring as a part of the 7 News morning team that was honored for its High Park Fire coverage in 2012. She and the 7 News morning team were also honored with the Associated Press TV and Radio Association’s Annual Mark Twain Award for Best Morning Show Broadcast in 2013.

From January 2005 to July 2009, Cabrera was an anchor and reporter at NBC affiliate KHQ-TV and FOX affiliate KAYU-TV in Spokane, Washington. Cabrera began her broadcasting career as an intern for Denver’s CBS affiliate KCNC-TV and KMGH-TV.

Cabrera currently serves on the Board of Directors of Mi Casa Resource Center and she served on the board of the American Cancer Society.  She also speaks at local schools with students who are interested in a broadcasting career.

Cabrera is a graduate of the Edward R. Murrow College of Communication at Washington State University with degrees in Communication, and Foreign Languages and Cultures.

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Awards and Nominations

CNN was the top winner at the National Association for Multi-ethnicity in Communications (NAMIC) 19^th Annual Vision Awards.  NAMIC Vision Awards recognize original, multi-platform television programming that depicts the lives, spirit and contributions of people of color and best reflects the diversity of the global viewing audience.  A total of 13 networks were honored in the 20 award categories.  

“It is truly gratifying for CNN’s reporting to be recognized by NAMIC, underscoring our commitment to include diversity of voices across our many platforms,” said Jeff Zucker, President, CNN Worldwide. “ We thank NAMIC for this honor.”

 The network garnered four awards in the categories below:

Digital Media – Web Series

Freedom Project: Mauritania Slavery’s Last Stronghold

The remarkable multimedia feature by CNN Digital’s John Sutter and Edythe McNamee reported in support of The Freedom Project. The story takes an artful look at a country that publicly abolished slavery in 1981, yet an estimated 10-20 percent of the population remains enslaved.

Documentary

World Sports Presents: It’s Not Black and White

On the heels of accusations against England captain John Terry, and remarks made by FIFA president Sepp Blatter, CNN World Sport explores the history of racism in British football and how it continues today.

Original Movie or Special

CNN Special Projects: Leaders with Heart

The HLN series recognizes people or organizations that actively and selflessly make the world a brighter and better place.

Travel and Adventure

Inside Africa: The Himba of Namibia.

CNN’s Errol Barnett treks to the farthest reaches of the country for a look at Himba life and how they will survive the challenges ahead.

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CNN's highly-rated new original series, Anthony Bourdain Parts Unknown garners four Primetime Emmy Award nominations in it's inaugural season, and marks the first time CNN has been honored with a Primetime Emmy nod.  The one-hour weekend lifestyle series follows host Anthony Bourdain—world-renowned chef, bestselling author and Emmy winning television personality—as he travels across the globe to uncover little-known areas of the world and celebrate diverse cultures by exploring food and dining rituals.

  

Nominations include:

• Outstanding Informational Series or Special: "Anthony Bourdain Parts Unknown"
• Outstanding Writing For Nonfiction Programming: "Anthony Bourdain Parts Unknown" Libya. 
• Episode featured Bourdain's look at Libya through personal stories, food and the music of anti-Qaddafi expats who returned to fight.
• Outstanding Cinematography For Nonfiction Programming: "Anthony Bourdain Parts Unknown"Myanmar.  
• Series premiere offered an inside look at Myanmar, the country formerly known as Burma, discovering the fabled beauty and local cuisines of a country that had been, up until recently, off-limits to outsiders.
• Outstanding Sound Mixing For Nonfiction Programming: "Anthony Bourdain Parts Unknown" Myanmar.  

"These nominations are a true reflection of the hard work done by Tony and his team, and their enthusiasm for parts unknown worldwide has been recognized by viewers and the industry," said Jeff Zucker, President, CNN Worldwide.  "In addition, this is the first time in our history that CNN has been honored with Primetime Emmy nominations, validating our commitment to expanding the definition of news for our audiences."

"In less than a year I became part of the CNN family, traveled to locations I never thought possible and 'Parts Unknown' has now been honored with four Primetime Emmy nominations," said Bourdain.  "I am honored and humbled and ready to do it all over again in season two."

Anthony Bourdain Parts Unknown debuted on Sun, April 14, and dominated the 9 p.m. ET time period, registering impressive growth.  During the first season, the program was #1 in its time period across all cable news networks among the key P25-54 demo (405k) and increased +153% in the demo versus the four weeks prior to launch.

The CNN Original Series Anthony Bourdain Parts Unknown, will begin its second season of eight episodes on Sunday, Sep 15, and will explore the food, culture and history of parts unknown within Spain, New Mexico, Israel, Copenhagen, Sicily, Detroit, Tokyo and India.

Anthony Bourdain Parts Unknown is produced by Zero Point Zero Production with Executive Producers and Founders Chris Collins and Lydia Tenaglia, along with Executive Producer Sandra Zweig. The Emmy award winning Zero Point Zero Production has produced programs with Anthony Bourdain for more than a decade, including Anthony Bourdain: No Reservations, The Layover, A Cooks Tour, and Decoding Ferran Adria.

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This Sunday's Programming July 21, 2013

SUNDAY, July 21, 2013

STATE OF THE UNION WITH CANDY CROWLEY – Airs LIVE Sunday 9:00AM – 10:00AM and NOON

Topics:   Syria; Military Sexual Assaults; North Korea; Russia

Guest:    Sen. John McCain (R-AZ)

Topics:   Race and Racism in the Wake of Trayvon Martin

Guest:    Charles Blow, CNN contributor; New York Times visual op-ed columnist

Guest:    Newt Gingrich, CNN co-host, “Crossfire”; former Speaker of the House

Guest:    Chrystal Wright, editor and publisher, The Conservative Black Chick

Guest:    Sherrilyn Ifill, president and director-counsel, NAACP Legal Defense and Educational Fund

Anchor:  Candy Crowley

FAREED ZAKARIA GPS – Airs 10:00AM – 11:00AM and 1:00PM – 2:00PM     

Topics:    What is the state of the health of the U.S. economy?  Why are some sectors booming while others continue to lag?  What effect will potential slowdowns in the rest of the world have on the US economy?

Guest:     Rana Foroohar, assistant managing editor, TIME

Guest:     R. Glenn Hubbard, dean of Columbia Business School; former chairman of the President’s Council of Economic Advisors (George W. Bush Administration); former Romney campaign senior economic advisor  

Guest:     Edward Luce, U.S. columnist, Financial Times

Guest:     Zachary Karabell, PhD, financial manager, president of River Twice Research, and author of Superfusion: How China and America Became One Economy and Why the World's Prosperity Depends on It (2010), The Leading Indicators: A Short History of the Search for the Right Numbers (February 2014)

Topic:     Should there be no more college football in America?

Guest:     Malcolm Gladwell, author of David and Goliath – Underdogs, Misfits, and the Art of Battling Giants (October 2013), staff writer for The New Yorker

Anchor:   Fareed Zakaria

RELIABLE SOURCES – Airs LIVE Sunday 11:00AM – NOON

Topics:   Rolling Stone Draws Criticism for After Publishing Boston Bomber on its Cover

Topic:     Media Covers Aftermath of the Zimmerman Verdict

Guest:    Callie Crossley, host of “Under the Radar,” WGBH

Topic:     DC Insiders Hyping “This Town”

Guest:    Carlos Lozada, outlook editor, The Washington Post

Guest:    Molly Ball, The Atlantic

Guest:    Jim Warren, DC bureau chief, New York Daily News

Topic:     Murdoch to Face Parliament Again

Guest:    Louise Mensch, former MP; columnist, The Sun

Topic:     WDRB-TV in Louisville Abandons “Breaking News”

Guest:    Bill Lamb, president and GM, WDRB-TV

Guest host:  David Folkenflik, NPR

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Anderson Cooper to Interview Trayvon's Parents Thursday Night on AC360

Tomorrow night on Anderson Cooper 360°, an interview with the parents of Trayvon Martin. Tracy Martin and Sybrina Fulton will speak with Anderson about the verdict, their thoughts about the deliberation process revealed by Juror B37 and how they hope their son will be remembered.

The interview will air Thursday night on AC360° at 8pm ET on CNN.

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