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Wednesday, November 7, 2012

CNN TOP-RATED CABLE NEWS NETWORK ON ELECTION NIGHT

Photographer: John Nowak (c) 2012 Cable News Network. A Time Warner Company. All Rights Reserved.

CNN TOP-RATED CABLE NEWS NETWORK ON ELECTION NIGHT;
WINS TOTAL VIEWERS, KEY DEMO 25-54 AND YOUNGER VIEWERS (18-34)

CNN Breaks Four-Year Traffic Record Online, 
Earns More Social Media Buzz Than Any TV News Brand

According to Nielsen Fast National Ratings data, CNN ranked #1 among the cable news networks last night in total viewers, key demo 25-54 and younger viewers (18-34)  from 7pm-2am (when first polls closed thru both candidates’ speeches).

Election Night (7pm-2am), Tuesday, November 6, 2012:

CNN               8.836 million total viewers/4.387m adults 25-54/2.711m adults 18-34      
FNC                8.708 million total viewers/3.494m adults 25-54/1.214m adults 18-34
MSNBC          4.604 million total viewers/2.021m adults 25-54/785k adults 18-34


CNN Digital:

CNN.com breaks four-year traffic record: 

On Tuesday, November 6, 2012 CNN.com broke four-year traffic records by delivering 203 million page views and reaching more than 23 million unique visitors. Accounting for half of the day’s page views were the CNN Politics section and CNN Digital Election Center which boasted 101.5 million page views collectively.  In addition, CNN.com delivered nearly 6 million video starts and 382,000 live streams for Election Day 2012. (Source: Omniture Site Catalyst)

More buzz than any other TV news brand: 

CNN was the most cited TV news brand in measured social media yesterday, more than doubling that of second place – Fox News (Source: Sysomos). CNN’s flagship Facebook fan page garnered more than 145,000 actions yesterday while daily total actions across the CNN flagship Twitter accounts, @CNN and @CNNBRK, totaled 68,000 (Facebook API and Twitter Analytics). 

"CNN", "Watching CNN", "Anderson Cooper" and "Wolf Blitzer" were all worldwide trending topics on Twitter during primetime election coverage (Twitter Analytics). 

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7 comments:

Anonymous said...

Congratulations CNN! I think everyone did an outstanding job on Election Night in America. I always felt they would be #1 on election day but I know it may be just that one day because people who don't normally watch the news, tune to CNN for big events or major breaking news. I hope that the coverage will attract more regular viewers. Looking forward to what's ahead for CNN in the future. On a side note, I think the new Washington studio is amazing but perhaps a little too tight for it to be The Election Center? The ceiling is too low. You can see low hanging lights pretty much in any camera angle. It may just be me, but I enjoyed the CNN Election Center from the Atlanta studio earlier this year for the primaries. It was way more spacious.

Anonymous said...

Congratulations to President Obama.
What a terrific inspiring speech.
More low keyed than his first one four years ago, but he agreed that we have more work to do.
CNN kept us on the edge of our seats because of John King's magic wall. Loved the background music for projections. Very appropriate and it wasn't hard rock...oh my!
John deserves most of the credit for election night coverage and a nice big raise.

Anonymous said...

TVN is reporting that CNN's John King is the big winner for its election nite coverage.
Finally accolades for the right anchor!
His tallies for Florida were especially compelling, must watch TV.
Fully agree.

Anonymous said...

I agree with all the posts so far. John King knocked it out of the park. Think, he was just booted out of his show for Burnett! CNN made a bad call there.

Anonymous said...

I agree with 4:35PM. I think once the Election Center theme is taken off the set, the low hanging studio ceiling lights wont show up anymore on camera because the camera angle wont focus high up on the decoration. You don't see the ceiling in the Atlanta or New York studios. They made the mistake by branding the Election Center letters too high up with the star boarder frames on top of the set. It just made the view of the new studio too short. Details matter. Camera angle should have aimed differently or Election Center branding should have been different. 2014/2016 should be different.

Anonymous said...

Please tell me what is the matter with Florida?
It has been ten years, or more, and they STILL can't get it right.
When they had chads, and they don't anymore, there was a problem reading and punching.
Now that's over, and they have ballots that are almost 8 pages long.
What's up with that?
I live in a reasonable state....
Nothing is a big Deal. I was in and out in less than fifteen minutes and it was almost downed by Sandy, Delaware.
Someone has to investigate the local officials in Florida, district by district.
Early voting had lines blocks long, why??
Luckily we didn't need Florida, but as of now...they're still counting.
I don't care what kind of weather they have there. I don't want to live there.

Anonymous said...

During the next Presidential election, Florida doesn't get to vote, UNLESS we need them.
Tuesday's election process is a perfect example of voting accurately with 49 states and the electoral process worked well.
If we have to wait for Florida for every Presidential election, we might as well amend the Constitution to read.....'and Florida, only when it counts.'
This way, all the elderly residents will have plenty of practice reading over their ballots and being prepared.